Wednesday, March 4, 2015

Wells, Richardson, & Company: Master Advertisers

WELLS, RICHARDSON & COMPANY ranks as one of Burlington's most successful businesses ever. A new Special Collections exhibition in the historic conference rooms of Roger H. Perry Hall, on view through May 2015, profiles the company, its products, and its adept advertising methods. 

Founded in 1872, the pharmaceutical firm produced medicines, infant formula, fabric dyes, and other household products. By 1894, Wells, Richardson had $2 million in annual sales (some $51 million in today’s dollars), employed more than 200 people at its Burlington manufacturing plant and offices, and had branches in London, Montreal, and Sydney. 

Bottling Paine's Celery Compound at the Wells, Richardson manufacturing plant between College and Main Streets, from Burlington in Brief, c. 1890 (Llewellyn Collection #2010.1.456)

Wells, Richardson was a master of advertising, offering free samples, a satisfaction guaranteed policy, consumer testimonials, and cutie-pie images of babies and kids, among other techniques. The company's print department churned out hundreds of free publications designed to appeal to its target audiences, all of them loaded with product ads. This booklet containing a sentimental tale illustrated with sweet little girls, targeted female consumers in the market for fabric dyes such as the company's "Diamond Dyes":

Diamond Dyes: A Tale of Four Children Merry & Wise 
Wells, Richardson & Co., 1904 (Local History Collection #2014.15.1)

Stop by Perry Hall Rooms 274 and 271 to view these items from Champlain's Special Collections, and plenty more, in person.

Tuesday, February 24, 2015

Get Your Leisure On: New Popular Fiction & Nonfiction Books!

Looking for something good to read? The MIC has got you covered! From beach reads to award-winning fiction, celebrity memoirs to titles of local interest, the Popular Books collection is the home for new books that are buzzing. We're excited to announce the inauguration of our Popular Books reading section on the first floor of the library. These shelves are located in the nook next to the Tower Room, which is on your left as you're entering the library. 

This collection consists of recent Fiction and Nonfiction selected by our team of librarians to help keep you entertained. The collection will be added to monthly with new publications, so you will see these shelves fill up throughout the year with great new books. A few titles from our initial run include:


How to Fly a Horse by Kevin Ashton 

You can find a complete, updated list on our Popular Books LibGuide:

Check back often for new titles. If you have suggestions, let us know! 

Monday, February 16, 2015

Superheroes Unite in Champlain College Library

Champlain College librarians have so much fun adding books to our collections, because sometimes we get to choose some titles about superheroes!

Whether you're studying COR 270 - Heroines & Heroes, psyched for Scott McCloud's talk next week or just looking to brush up on your superheroes, Champlain College Library has you covered.

We've highlighted some of our awesome, superhero books in a fun display this month. Check it out next time your in the MIC.

Monday, January 12, 2015

College Dorm Life in the 70s and 80s: Images from the Archives

BEFORE SMARTPHONES, iTunes and laptops, Champlain students had typewriters, record and cassette tape players, and shared pay phones. A new mini exhibit of images from the College Archives, on display this semester on the first floor of Miller Information Commons, highlights College dorm life in the 1970s and 1980s.

Besides the technological differences, life on campus was more regulated -- especially for women. Dorms were single-sex, students had curfews, and visitors (including fellow students of the same gender) were only allowed in common areas, during certain hours. Resident house mothers, the precursors to today's head residents, enforced the rules. Colleges across the country established strict policies like these following cultural expectations for them to act in loco parentis, or on behalf of parents. Curfews and visitation hours were relaxed by the late 1970s and eventually abolished, disappearing along with pay phones, record players, and typewriters.

Students had fun regardless, and they brought a sense of style to their dorm rooms. The resident of this room decorated her bed and windows with a coordinating rainbow-themed set:

Unidentified dorm room, c. 1980-1985, Champlain College Archives

Stop by MIC to see some great shots of students studying in their rooms, using pay phones, and goofing off together. 

Tuesday, December 9, 2014

Great reads for the holiday!

Stop by the Library and check out our Holiday Reading display!  With finals almost over, and the semester wrapping up, it's the perfect time to curl up with a good book....Happy Holidays from the Library!

Monday, December 8, 2014

The American House fire in downtown Burlington, December 1906

On a bitter cold December morning in 1906, crowds gathered at the corner of Main and St. Paul Streets as a catastrophic fire swept through Burlington's premier hotel, the American House. Local photographer B. Benton Barker rushed over from his studio and home on College Street to capture the scene. He soon published his images of billowing smoke, firefighters, and spectators in a series of postcards that he sold.

"American House Fire, Dec 16 '06," by B. Benton Barker, 
Llewellyn Collection #2010.1.581

According to the Burlington Weekly Free Press of December 20, 1906, the hotel was gutted, and one hotel guest died. Several street-level shops and apartments at the rear of the building were also destroyed. Only a portion of the structure, the eastern section fronting on Main Street, survived the fire; it now contains the Flynn Theatre's FlynnSpace as well as several stores. In 1911, the Hotel Vermont, now the Vermont House, was constructed on the corner site. Another Burlington photographer, Charles H. Bessey, shot the Hotel Vermont soon after its construction was completed.

"Hotel Vermont, Burlington, Vt." by Charles H. Bessey, 1911, 
Llewellyn Collection #2010.1.607

These postcards, and many more, are included in a new exhibit featuring Benton and Barker's work in Perry Hall, which will be on view through early February.

Tuesday, December 2, 2014

Inaugural Ugly Sweater Contest - Judging starts Monday, December 8th at 3pm!

The Inaugural Ugly Sweater Contest

Hosted by the Champlain College Library

In-person competition: Monday, December 8th, 2014 3:00-3:45pm, outside of the Tower Room on the 1st floor

If you can’t make it, compete online! Submit a photo of you in your ugly sweater by tweeting @champlib with #champsweater or post to our Champlain College Library Facebook page with #champsweater! Deadline is Sunday, December 7th at 5pm in order to be included in the slideshow for People’s Choice.

Eligibility: All members of the Champlain College community – students, staff, and faculty alike!

Rules: You must wear a sweater, sweatshirt, or sweater vest. Turtlenecks and long or short-sleeved t-shirts will not be accepted. You may wear such items underneath an ugly sweater/sweatshirt/vest. You may add to or alter your ugly sweater – lights, noisemakers, etc. are all fair game! However, accessories like hats, jewelry or other festive attire will not be considered. An item must be attached to your ugly sweater for eligibility.
You need not be present to win, but in-person participation is encouraged! Winners will be announced in the following categories:
  • General: The Ugliest of All
  • Holiday: Christmas, Halloween, Valentine's Day - you get the picture!
  • People's Choice: Voting for all entries received online and those present onsite will take place in person from 3 to 3:30.
Prizes: We’re offering small gift certificates to several downtown businesses – and of course, bragging rights.

Come for study break goodies and hot cocoa and cider. Take a few minutes to relax, have a laugh, and recharge before diving back into your finals week.

Your humble judges are Andy Burkhardt, Joanna Jordan, and Lindsey Rae (and yes, we’re ineligible, but we just may wear our own ugly sweaters in solidarity!).